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Primera Ventures Advisory, we are a team of seasoned professionals with extensive experience in delivering expert M&A advice and actionable business strategies.
Our focus is on providing business owners with expert guidance to build, accelerate, and maximize transferable enterprise value through effective strategies, positioning mid-market companies for a successful and high-value exit.
In response to the growing demand for strategic exit, particularly among SMEs, our mission is to empower businesses to realize their full potential, no matter their size or industry.
Our multi-disciplinary solutions bring together specialists from diverse fields, ensuring a comprehensive and holistic approach to strategic exit . We don't just help businesses prepare for exit; we equip them with the tools and processes needed to thrive in competitive markets while maximizing value. This forward-thinking methodology allows us to guide clients through complex M&A environments, ensuring they are not only ready for a sale but also positioned to command the best possible outcome in terms of valuation, terms, and long-term success.
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Primera Ventures Advisory, our actions and decisions are driven by core values that define who we are. We are steadfast in our commitment to integrity, transparency, and collaboration. We believe in building strong, trust-based relationships with our clients, grounded in mutual respect and open, honest communication. As further evidence of our high standards, our team holds professional accreditations within M&A certification, ensuring strict adherence to industry best practices and standards.
We serve a diverse client base, including Start-Ups, Scale-Ups, and Step-Downs, by crafting tailored exit strategies that align with their specific business goals. From executive coaching to comprehensive, end-to-end consulting, we provide ambitious entrepreneurs with the full support they need to navigate the complexities of today’s dynamic mid-market M&A landscape.
We support founders of startup companies, at their achieved Product Market Fit (PMF) stage of development, in positioning for recapitalisation (raising finance) or early exit to a strategic or financial buyer.
We support entrepreneurs of lower mid-market enterprises in developing sustainable growth strategies (through a successful vertical or horizontal acquisition) and positioning for a successful exit to a strategic or financial buyer.
We support owners of privately-owned low to mid-market companies,
generating revenues of £5 million or more, in strengthening their long-term stability for a successful ownership transition to a strategic or financial buyer.
"We believe every Business Owner needs a
Trusted Advisor to Grow and Exit Their Business"
Irina D'Amore
Founder & CEO
Primera Ventures Advisory
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